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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy

Welcome to the Boss Mom Podcast, where mompreneurs and women in all stages of raising their business and family come to get tools, tips and support to help make their Boss Mom world just a little bit easier. With host Dana Malstaff
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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy
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Now displaying: April, 2021
Apr 29, 2021

Running flash sales is a great way to bring in a ton of revenue, so it’s something all Boss Moms should consider adding to their business models. Where do we start, and is there a right way to do it? 

 

In times like these, when so many people are uncertain about their financial futures, our best bet is to limit our flash sales to lower-priced items. The only question is, how big can our results be from small sales? 

 

Can sales on low-priced items translate to something bigger? 

 

In this episode, I share why flash sales are the method used by millionaires

 

Three Things You’ll Learn in This Episode

 

  • Why we should never discount the power of a low-priced product
    Flash sales on smaller products don’t always sound exciting, but the results can be incredible. Charging between $27 and $47 for something small but useful creates an ‘easy yes’ for customers, and can quickly translate into $10,000 in just one day.

 

  • How to add an upsell to ‘easy yes’ products
    Our customers may be on our websites for a sale, but that doesn’t mean they won’t be interested in other, similar products. Link relevant items on the checkout page and suggest them as add-ons.  

 

  • How to ensure an ‘easy yes’ really is easy
    A lower price point makes it easy for customers to agree to, but a complicated product will keep them thinking twice. Make sure ‘easy yes’ products offer simple solutions to very specific problems, like gaining 15 more Instagram followers or making 5 additional sales.
Apr 22, 2021

Intimacy is an incredibly important part of any relationship because it helps us relate to our loved ones. However, getting that intimacy right isn't always easy.

 

For many women, intimacy comes with challenges, and many of those stem from not understanding what our loved ones need from us, or what we need from them. Real intimacy takes work, but it's worth it. The only question is, where do we start?

 

How can we get better at connecting with our significant others when it feels like we're just not in sync? Is it possible to completely connect when we have so much going on in our lives already?

 

In this episode, best-selling author, speaker, and intimacy coach, Leona Carter shares how to foster deeper connections with our partners.

 

Three Things You’ll Learn in This Episode

  • Why intimacy is something we have to work towards

    By the time both we and our partners have come home from work, we've spent hours apart, so we shouldn't expect to be in the mood as soon as we walk through the door. Especially as women, we have to feel connected to our partners, so start by having a conversation and connecting.


  • How to get into the right headspace for intimacy

    It's tough to be present when just a minute ago we were getting the kids to bed or hopping off a business call. Instead of heading right into the bedroom with our partner, it's a good idea to take a moment to re-center and feel like ourselves, outside of being business owners and moms.


  • The importance of communication

    Most of us are guilty of thinking our partner should know what we want or need, but that just isn't the case. We have to get better at expressing ourselves, and if we're still finding that challenging, seek the help of a coach!

 

Guest Bio- 

 

Leona Carter empowers women to build intimacy with their husbands through the power of dating again. She is a speaker, best-selling author, and intimacy coach. Married since 1995, Leona, and her high school sweetheart, Omarr, have six children and one grandson. As Leona says, "My energy gets the party started!"

 

To connect with Leona, go to: 

LeonaCarter.club

https://www.facebook.com/SheBuildsIntimacy 

https://www.linkedin.com/in/SheBuildsIntimacy/ 

https://www.youtube.com/channel/UCpxswMwi2miupRfov8kfQ1g 

https://www.instagram.com/intimacy_with_her_husband/ 

https://twitter.com/i_n_t_i_m_a_c_y 

https://api.whatsapp.com/message/74LXMQ5NDKOPM1 

 

And to get a copy of her book, visit:

https://www.amazon.com/gp/aw/d/B01N1SHSML/ref=dbs_a_w_dp_b01n1shsml 

 

More on Leona's 28 Dates Intimacy (Group) Coaching Program:

28 Dates is an intimacy coaching program where you are going to refresh, renew, and reset the course of your marriage through the power of dating your spouse again over the next 28 days. With Rekindle Assignments and weekly, live, group coaching sessions, you will rebuild a stronger foundation of connection, communication, and intimacy with your husband.


You can learn more by going to https://www.podiumsandpages.com/groupcoaching or LeonaCarter.club

Apr 15, 2021

Setting boundaries is a huge part of taking control of our lives, but doing that can be ridiculously difficult if we're codependent. The only problem is, many of us don't know if we fall into that category or not.

 

Despite codependence being a buzzword we're hearing a lot at the moment, many of us are still unsure about what exactly codependency is. So, what is it?

 

Could we be codependent without realizing it? Is there anything we can do to break the cycle of people-pleasing for good if we know we're in the habit?

 

In this episode, psychotherapist Michelle Farris shares the tell-tale signs of codependency and what to do about it!

 

Three Things You’ll Learn in This Episode

  • What codependency means

    At its core, codependency is a relationship pattern where we focus on other people's best interests at our own expense. While it's perfectly normal to make sacrifices for loved ones from time to time, with codependency it becomes the rule, rather than the exception.


  • How to tell the difference between being helpful and being codependent

    There will always be times we don't feel like doing something, but when we really don't want to, we'll feel it in our gut. If we're ignoring our intuition because we're worried about someone else's reaction (and if we're doing it repeatedly) we're not just being helpful, we're breaking our boundaries.


  • Why codependency breeds resentment

    When we set unrealistic expectations of people-pleasing for ourselves, we start believing the people around us should be acting the same way without ever communicating that to them. This only leads to bitterness in the long term, and it could all be avoided in the first place.

 

Guest Bio-

 

Michelle Farris is a licensed psychotherapist in San Jose California. In her private practice Michelle found her sweet spot in teaching relationship skills that are easy to implement fast. She believes that being a good therapist means doing your own work. Her guilty pleasure is a Venti latte from Starbucks!

 

To connect with Michelle, go to:

https://www.counselingrecovery.com/ 

https://www.facebook.com/counselingrecovery 

https://www.pinterest.com/mshellmft/  

https://www.instagram.com/counseling_recovery/ 

https://www.twitter.com/mshellmft/ 

www.linkedin.com/in/michellefarrismft/ 

https://www.youtube.com/c/MichelleFarrismft 

 

To get a copy of the The Codependency Workbook - A Guide to Being Your Best Self, visit:

https://www.counselingrecovery.com/online-courses/the-codependency-workbook

Apr 8, 2021

We’ve spent an entire year in various forms of lockdown, so it’s no surprise that discussions about mental health are a top priority for many of us at this moment. As moms, we must check in with ourselves, and we have to ensure our kids are feeling their best, too.

 

Feeling needed, loved, and worthy are essential for survival, but getting to that point isn’t always easy. 

 

What can we do to start feeling genuine self-love, so we can model that kind of behavior for our children? Outside of reminding our kids that they’re worthy, how can we help them start believing that to be true?

 

In this episode, award-winning author and teen confidence expert, Jacqui Letran shares how to build real, unconditional self-love in ourselves and our children.

 

Three Things You’ll Learn in This Episode

  • Why we're approaching mental health all wrong

    Far too often we treat the symptoms of anxiety and depression when we should mitigate them from the start. It's more beneficial to deal with the source, rather than the outcome.


  • When positivity becomes damaging

    Telling ourselves we’re amazing every day may sound like a good idea, but if we don’t feel like we’re amazing, it could be detrimental. Instead of focusing on the words we say to ourselves, we have to think about how we feel.


  • How to start believing affirmations, one step at a time

    Ambitious affirmations can get overwhelming fast, so start small. Rather than saying we are brilliant, or even saying we ‘feel’ brilliant, it’s a good idea to start with ‘I am willing to be or feel brilliant’.

 

Guest Bio- 

 

Jacqui Letran is an Award-Winning Author, Nurse Practitioner, and Teen Confidence Expert with over 20 years of experience guiding youth to optimal physical and mental health. Her multi-award-winning book series, Words of Wisdom for Teens has earned eighteen awards and is regarded as a "must-read" collection of books for teens and young adults struggling with low self-esteem, anxiety, or depression.

 

To connect with Jacqui, visit:

https://www.jacquiletran.com/ 

Instagram.com/JacquiLetran

Facebook.com/JacquiLetran

Linkedin.com/in/JacquiLetran

 

And to find out more about her Words of Wisdom for Teens book series, go to 

https://www.amazon.com/Jacqui-Letran/e/B00O752IY0

Apr 1, 2021

Experiencing some kind of pain has become normalized in our society, but it shouldn’t be. We shouldn’t have to put up with stomach aches, back pain, or headaches for the sake of it, because it’s not normal to feel physically uncomfortable.


The only problem is, the main alternative to pain is an over-the-counter medication, and no one wants to be popping pills every day.


Is there a way to address our ailments without giving into chemical solutions filled with ingredients we can’t even read, let alone say out loud?


In this episode, the Founder of Ashima Natural Remedies, Ashima Bhaidasna shares how she used extensive research and cultural knowledge passed down to her through generations to create a brand that helps people treat their ailments naturally. 



3 Things You’ll Learn in This Episode

  • Why natural remedies are a mom’s best friend

    On top of over-the-counter medications having a ton of chemical ingredients we can’t even pronounce, many medications cannot be administered to children. That makes natural products a great alternative for our little ones when they’re feeling under the weather.


  • How herbal solutions nix guilt

    Essential oils can make us feel good physically and have an added benefit over painkillers. When we use natural treatments instead of chemical ingredients, we have peace of mind knowing exactly what we’re putting on or into our bodies.


  • What makes natural alternatives a great option for busy families

    Many of us gravitate towards over-the-counter medications for convenience, but natural remedies don’t need to be time-consuming. Natural medicine can save us time and stop us from going to the doctor any time we need relief from things like back pain and menstrual cramps.

 

Guest Bio- 


Ashima Bhaidasna is the Founder of "Ashima Natural Remedies". Why? 40 years of Practical REMEDY experience for Holistic, Healthier & Happy self. Bringing, "Plant-based Clean Natural Alternatives for common issues/discomfort" to Holistically optimize your wellbeing by using Remedies for your Body & Mind.


To connect with Ashima, visit: 
https://www.instagram.com/ashimanaturalremedy 

https://www.linkedin.com/company/ashima-natural-remedies 


More about Ashima's small but mighty brand:

You'll be happy you found a Conscious Holistic Brand for your Clean Healthy Living.

Plant-based Clean Natural Alternatives for common issues/discomfort, like pain, sinus, common cold, colic, premature grey hair, clean mineral sunscreen, and assistance with menstrual cramps.

Made using ingredients that Grow on Mother Earth like herbs, spices, plant oils (yeah, the flavors that Indian spices bring with Indian Curries, Chai Masala, Garam Masala which is authentic to Indian roots with hidden health benefits). Ashima decided not to limit these Herbs and Spices to food but to also Heal Body & Mind in the Holistic Journey of Living - NATURALLY.

https://ashimanatural.com/shop/ 


And to get 20% off Ashima Natural Remedies products, use the code ‘Boss Mom 20 Off’ 

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