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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy

Welcome to the Boss Mom Podcast, where mompreneurs and women in all stages of raising their business and family come to get tools, tips and support to help make their Boss Mom world just a little bit easier. With host Dana Malstaff
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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy
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Now displaying: January, 2016
Jan 28, 2016

In this episode of the Boss Mom podcast Dana sits down with Leah Remillet, a success strategist for creative entrepreneurs. Curious as to what that means? Simply put, she teaches creative business owners how to strategically build strategies and implement systems to accomplish their specific goals and dreams. She teaches women how to be six figure, stay at home, mommy-preneurs, who can live the life they’ve imagined!

 

This episode is full of gems, including chatting about getting through the cycle of overwhelm, doing more in less time and why we should all celebrate when we go through a re-brand. Let's dive right in.

Listen to the podcast: 

Subscribe to the Boss Mom podcast in iTunes

In this episode you'll hear: 

  • How Leah works through overwhelm without letting it take her over.
  • Why we shouldn't feel guilty about outsourcing portions of our business and life.
  • How building a business is a lot like falling in love.
  • How Leah makes time to read a book a week.
  • The ONE book Leah thinks every entrepreneur should read.
  • The importance of tribes, coaches, and mastermind groups.
  • Why Leah is mapping out her entire year.
  • The lesson Leah learned by living on a boat.
  • Why we should celebrate when we rebrand.

Recommended links and resources: 

Can I quote you on that? 

  • I always knew I was meant to be an entrepreneur. I watched my parents love their business. - Leah
  • My goal from the beginning was to maximize my profits and minimize my output so I could live my bliss. -Leah
  • Sometimes the only way to get past overwhelm is to dive in. - Leah
  • Outsourcing tasks has made me feel liberated. - Leah
  • Once I started building a team and outsourcing, I realized I had more time to focus on what was important. - Leah
  • Required reading for entrepreneurs: How to Win Friends and Influence People
  • 3 things every successful Boss Mom needs: a coach, a mastermind group, and a community to connect with. -Dana
  • I'm anti-competition. There is a place for everyone. - Leah
  • Outsourcing help wasn't as scary or hard as I thought it was going to be. -Leah
  • It's not just about planning. It's about implementing. - Leah
  • I'm no longer trying to everything. Instead, I'm paring down and focusing on what I want to be known for. -Leah
  • Life is so much more fun when we take time to recognize what makes us happy and put more of that into our lives. - Leah

Connect with Leah: Instagram / Pinterest  / YouTube / Facebook 

Connect with Dana: Instagram / Periscope

Jan 21, 2016

Lara McCulloch is, in two words, a shift disturber. She’s on a mission to change women entrepreneurs from overworked and overwhelmed into free and fulfilled.

This spark was lit in her early 20s when her addiction to the hustle first began. For ten long years, as a Brand Consultant for multinational corporations, she spent her days and nights sifting through knee deep piles of client briefs, hopping on and off of planes, forgetting to eat because she was too busy to feel hunger and multi-tasking like an expert 5-pin, one handed juggler.

And the payoff?

Sweaty, dirty and sore, she had clambered up the corporate ladder, shattered the glass ceiling and was perched precariously on top. Only to realize she was the unhappiest she’d ever been in her life.

With this lesson, she started her own award-winning consulting company. One that is run off of part time hours, generates lucrative and consistent cashflow, has launched a global speaking career and requires absolutely no investment in marketing.

She is now the antithesis of hustle. She’s living the lifestyle she wants AND can actually enjoy it.

Lara has created the Start Some Shift Academy to help women entrepreneurs learn how to build their own lifestyle businesses and once and for all boycott the hustle.

In this episode of the Boss Mom Podcast, Lara and Dana chat about her drive to ditch the hustle and her retainer based business model. They also talk about traveling with kids, priorities, and why Lara isn't currently reading any books. Let's drive right in.

Listen to the podcast: 

Subscribe to the Boss Mom podcast in iTunes: 

On this episode you'll hear about:

  • How burning out in her corporate life spurred Lara on to become an entrepreneur.
  • How a conversation with Lara's grandfather changed her life and encouraged her business.
  • The Anti Hustle Movement and what it means to share it with the world.
  • The fundamental issue Lara has with hustle.
  • The benefits of working on a retainer model vs a traditional hourly rate.
  • The unconventional ways Lara finds her ideal clients.
  • Public speaking, fear and getting over it.
  • Lara's new workshop and why she's launching it.
  • How to ask the right questions to make sure you're finding the people to work with
  • How Lara deals with overwhelm (hint... she doesn't let it happen and her method is genius).
  • Why Lara travels without her child right now.

Recommended links and resources: 

Can I quote you on that? 

  • Even though I came from a long line of entrepreneurs, I never really thought of myself as one. - Lara
  • I'm able to be a present and happy parent because of the business I created. - Lara
  • You've got to be actionable to get stuff done. - Dana
  • I lived the hustle, which is why the anti hustle movement is so important to me. - Lara
  • I like working smarter than I like working harder. - Lara
  • I am much better at what I do when I slow down and think about my business smartly. - Lara
  • Work through your fear, and you'll get through it. - Lara
  • I built a business that affords me the ability to follow my passions. Actually, it encourages me to do that. - Lara
  • When I build a business model where I'm able to pick and choose my clients, I'm in the drivers seat to chose my clients instead of focusing on sell, sell, sell.
  • Switch the mindset from selling to choosing your clients. - Dana
  • Overwhelm has 100% to do with perspective. I give myself 100% permission to let go of things that aren't a priority. -Lara
  • Don't feel guilty about letting things go that aren't a priority. -Lara
  • Focus on what is important to you and let the rest go. - Lara
  • Everyone in my life has something about them that I admire greatly. I'm always looking up to (and learning from) them. -Lara
  • My son just turned 3. I'm pretty sure he's a comedian trapped in a toddler's body. - Lara

Connect with Dana: 

Instagram / Periscope

Connect with Lara:  

Website / Facebook / Facebook group / Instagram / Twitter / Periscope

Start Some Shift podcast / Start Some Shift Instagram

Start Some Shift Academy: launching soon. Sign up here for details. 

Jan 15, 2016

Today's Boss Mom Podcast guest is the wonderful Emily Potts.

Emily is super-passionate about helping mompreneurs achieve small business success without sacrificing what matters most. A wife and mother herself, Emily owns three small businesses, so she knows a thing or two about juggling work and family! She believes in unconditional love, laughing really hard, making space for what's important and spending time where it counts. Emily teaches other mompreneurs how to strategically market their businesses, charge what they're worth and sell from a place of strength. She wants to help her mamas be truly profitable so they can feel empowered by their work and how it blesses their families.

Let's dive right in. Affiliate links present in this post.

Listen to the podcast: 

Subscribe to the Boss Mom Podcast in iTunes. 

What you'll hear about in this episode the Boss Mom podcast: 

  • How Emily's surprise baby shifted her business perspective and the challenges she encountered.
  • How Emily restarted her businesses from scratch with a newborn.
  • Emily's creative marketing plan and how gifting is involved.
  • How to set outside marketing meetings effectively.
  • How Emily discovered her niche helping momprenuers.
  • The benefit of prioritizing, outsourcing and taking time away.
  • The ONE THING you need to find when you're looking for a VA.
  • Why Emily is taking four months away from her photography business.
  • What Emily will be doing while she's not working on her photography business.
  • How Dana and Emily plan their days.
  • Why Emily recommends we work with blinders on.
  • How to stay relevant as your growing your business.
  • Emily's biggest business mistake and how she learned from it.

Recommended links and resources: 

Can I quote you on that? 

  • I had to learn how to juggle motherhood and business at the same time. It was challenging, beautiful, and crazy. - Emily
  • I got outside of my comfort zone, dug into my new community and created new connections. (How I restarted) - Emily
  • Step outside your box and ask for collaborations. - Emily
  • I think it is important to remember that you need to give to someone before you ask them for something in return (on marketing). - Emily
  • 90% of us are great at what we do, but not at running a business effectively. - Dana
  • Take time away. Refocus and regain your energy so you can go hard at it again. - Dana
  • If you burn out, you aren't going to work well. Take time away. - Emily
  • Working for the "man" is not my favorite. I'd rather work for myself. - Emily
  • Build a team with people you love. - Dana
  • Your people are your biggest asset. - Emily
  • I've built up enough of a great client base that I am going to take four months off. I know the work will be there for me when I return. - Emily
  • When our kids are at home, there are times we can only do bite sized work. That's okay. -Dana
  • I prioritize my work based on what is going to move the needle forward to my big goals. That work has to get done first. I'll fit the rest of it in later. -Emily
  • Comparison crushes or creativity. - Emily
  • Our knee jerk reaction is to get defensive when we make mistakes. But I've learned along the way that if you own it and do what you can to make it right, it is received much better. - Emily

Connect with Dana: 

Instagram / Periscope

Connect with Emily Potts: 

Website / Periscope

Jan 7, 2016

How to pick a word of the year! Happy New Year! For this episode of the Boss Mom Podcast, Dana and NJ are back with a bang and talking about their words of the year for 2016, why it's important to share hobbies with your kids and their current TV crushes. Let's dive right in!

Listen to the podcast: 

Subscribe to the podcast in iTunes. 

In this episode you'll hear:

  • Dana and NJ talk about their word of the year.
  • Why NJ has two words for the year (hint hint... she's got one for business and one for her personal life).
  • How to make your word of the year meaningful.
  • Why it's okay if you don't settle on a word of the year right away.
  • Why it's important to share your hobbies with your kids.
  • Dana & NJ talk about their TV crushes... it's adorable.

Recommended links and resources: 

The cutie The Flash

 

 

 

The cutie Coach Eric Tayor

 

 

 

 

Can I quote you on that? 

  • I realized I spent too much time and energy trying to make things happen instead of being patient to see how things would play out. - NJ
  • There has to be a why behind I everything do. Instead of throwing spaghetti at the wall to see what sticks, I'm going to throw spaghetti at the wall because I know it will stick. -NJ
  • I spent some time not working with ideal clients last year. The work wasn't meaningful to me. - NJ
  • I'm doing less this year, but I'm going to accomplish more. - Dana
  • Do less, but do it better. -Dana
  • I'm always a fan of any goal that includes the word napping. - NJ
  • Setting a word can be really powerful for your year. - Dana.
  • You've set a word for the year, but what are you going to to to make it purposeful for you? - Dana
  • A word can mean nothing or a word can mean everything. - Dana
  • Use your word of the year as a tool in your life, motherhood, relationships, and business. - NJ
  • I set my goals from a place where my word of the year lived. - NJ
  • There is nothing magical about January 1. - NJ
  • It's okay to not settle on a word right away. - NJ
  • Let's make 2016 the year we stop doing things that don't matter to us. - Dana
  • Don't just work with people that make your heart sing, bring that into your motherhood too. Share your hobbies with your kids! - NJ
  • With great power comes great responsibility. - Spiderman
  • Super Heroes are not my love language. - NJ

Connect with Dana & NJ

Dana: Instagram / Periscope (her total happy place)

NJ : Website / Instagram (her total happy place)

We are so grateful for you, Boss Moms! If you loved this episode, could you please take a second to leave us a rating and review on iTunes? Doing so helps us reach more Boss Moms! And don't forget, we've got an amazing Facebook Group just for you too. Here is the link to join us there (where we've got tons of awesome conversations happening about the intersection of business and motherhood).

What is your word of the year? How are you going to use it this year?

Are you Team Flash or Team Coach Taylor? Who is your TV crush?

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