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The Boss Mom Podcast

Welcome AMAZING BOSS MOM We are so glad you found us because that means you have a burning desire to create something in this world...something that positively impacts people AND also makes you money. You are in the right place. Here at Boss Mom, we know all too well the challenges of raising babies and businesses at the same time and you need more than just great resources (which we have) you also need a strong support system (we have that too). Just like all moms you need a simple business because life is complex and you should never have to apologize for having a sometimes unpredictable schedule. You can build a really successful (and profitable) business in 15 hours a week, you just have to know how (and we are going to show you). We interview amazing ladies who share their struggles and successes as well as solo episodes where I guide you through our Nurture to Convert System designed to help Boss Moms raise their business and babies at the same time. I'm Dana Malstaff, founder and CEO of Boss Mom LLC, and I'll be your host.
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Oct 7, 2021

Many women are sitting on an idea for a product that thousands would buy in a heartbeat. The question is: how do you take it from secret brainstorming and napkin sketches, to a product launch complete with tons of press and influencers showing it off? 

 

How do you even validate if it’s a good product idea in the first place? 

 

In today’s episode, I’m excited to be joined by fashion entrepreneur, product designer and business coach, Sarah Shaw. She shares her incredible story of creating a million dollar product, and how she’s helping female entrepreneurs do the same. 


"Make a sample so you can actually see your product. You can even make it out of paper to figure out the shape and size." -Sarah Shaw

 

3 Things You’ll Learn in This Episode

 

  • Sarah’s amazing story of turning her own idea into a million dollar product

    How did Sarah go from costume designer to launching her own successful product?

 

  • The importance of creating a tangible product sample

    If we want to validate our product idea, what’s the very first step we have to take?

 

  • How to get influencers and magazines to talk about your product

    What tactics can we use to effectively vet influencers, and make contact so they actually respond?

 

Guest Bio- 

Sarah Shaw is a fashion entrepreneur, product designer and business coach that specializes in helping other women entrepreneurs to succeed. With her 20 years of experience - and 6 companies under her belt - Sarah has built a treasure trove of secrets for launching your product line, getting your products into stores and boutiques, getting your products to A-List celebrities, and getting massive publicity in order to grow her companies quickly.


For more information, visit https://sarahshawconsulting.com/ and book a call with her.

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