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The Boss Mom Podcast

Welcome AMAZING BOSS MOM We are so glad you found us because that means you have a burning desire to create something in this world...something that positively impacts people AND also makes you money. You are in the right place. Here at Boss Mom, we know all too well the challenges of raising babies and businesses at the same time and you need more than just great resources (which we have) you also need a strong support system (we have that too). Just like all moms you need a simple business because life is complex and you should never have to apologize for having a sometimes unpredictable schedule. You can build a really successful (and profitable) business in 15 hours a week, you just have to know how (and we are going to show you). We interview amazing ladies who share their struggles and successes as well as solo episodes where I guide you through our Nurture to Convert System designed to help Boss Moms raise their business and babies at the same time. I'm Dana Malstaff, founder and CEO of Boss Mom LLC, and I'll be your host.
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Sep 30, 2021

Your big, beautiful brain creates amazing things that help people. If we don’t mention these things, it’s impossible to build anticipation and get people to actually buy them from us. 

 

The programs we offer are worthy of being mentioned, but how do we bring them up without sounding like we’re selling in every blog or podcast? 

 

In the last of our solo episode series, I share simple statements you can incorporate into your marketing to effortlessly talk about your offers.  

 

3 Things You’ll Learn in This Episode

 

  • The mention-it-and-move on method that doesn’t feel salesy

    We don’t have to talk about our offers in paragraphs. What short but effective statements can we include in our conversations? 

 

  • Why we have to create anticipation through our mentions

    Marketing is a form of foreplay. How do we create anticipation, interest and intrigue so people want to get to know us and buy from us? 

 

  • How to get people other than you to validate the value of your offer

    In a world that’s focused on the results we get for people, it’s easy to become egotistical about what we do. How do you put the spotlight on your members instead?
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