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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy

Welcome to the Boss Mom Podcast, where mompreneurs and women in all stages of raising their business and family come to get tools, tips and support to help make their Boss Mom world just a little bit easier. With host Dana Malstaff
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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy
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Jan 7, 2021

We all want to have great businesses that make money, solve problems, and help people to get results. 

As e-learning continues to boom, it’s become more critical to have tools that allow people to learn on their mobile devices. More and more people want to learn on-the-go and in podcast format. 

The more spaces we can create that make education easy, the more we can cut through the challenges of getting people to use and implement our content. 

My guest today is a Boss Mom who built an audio platform that allows course creators to turn their content into private podcasts. How does the platform work, and how can it help people get better results from our courses? 

In this episode, entrepreneur and founder of Hiro.fm, Carla White shares the power of learning through listening, and why the future of e-learning is on our phones. 

 

3 Things You’ll Learn in This Episode

  • Why e-learning still has so much opportunity and room to grow:

    E-learning is a multi-billion dollar industry, but it hasn’t really changed much since its inception. Much of e-learning is still tethered to computers, which makes it hard for us to learn on-the-go. Hiro.fm allows course creators to upload their content in podcast form, allowing people to listen and learn on-the-move.  

  • How to meet the demand of today’s e-learning students:

    People want relevant, on-demand content that solves specific problems. They want targeted educational information that is dispensed through a channel that makes internalizing and implementing it easier. 

  • How to publish content that matches how we learn:

    There are 3 levels of education, listening, learning, and implementation. When e-learning is tethered to a computer, a lot of people are only able to listen, they don’t have the time or the space to implement it. The people who find the most success in our programs are the ones who can actively listen to things over and over. If we can allow people to learn on-the-go, while they’re making dinner, driving their kids around, or working out, we can give them more space to internalize and implement. 

 

Guest Bio:

Carla is an entrepreneur and creator of the apps Gratitude and Hiro.fm. After getting an MBA, working at the Pentagon, and learning how to speak multiple languages, Carla White found herself living out of her car and eating leftovers off of people’s plates. She went from having $47 in her pocket to flying first class around the world through "power rituals". Carla became the first woman to launch an iPhone app and now Hiro.fm. She has helped countless people transform their lives via her apps, public speaking, newsletters, seminars, and books. Her #1 bestseller app, Gratitude, has been downloaded by thousands, featured on Oprah, NBC, NYTimes, and countless other publications, and continues to grow in popularity around the globe. Due to popular demand, she launched the podcast Radical Shift, aligning neuroscience with ancient wisdom in a way that has never been done before. 


To learn more and to sign up, visit https://hiro.fm/.

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