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The Boss Mom Podcast

Welcome AMAZING BOSS MOM We are so glad you found us because that means you have a burning desire to create something in this world...something that positively impacts people AND also makes you money. You are in the right place. Here at Boss Mom, we know all too well the challenges of raising babies and businesses at the same time and you need more than just great resources (which we have) you also need a strong support system (we have that too). Just like all moms you need a simple business because life is complex and you should never have to apologize for having a sometimes unpredictable schedule. You can build a really successful (and profitable) business in 15 hours a week, you just have to know how (and we are going to show you). We interview amazing ladies who share their struggles and successes as well as solo episodes where I guide you through our Nurture to Convert System designed to help Boss Moms raise their business and babies at the same time. I'm Dana Malstaff, founder and CEO of Boss Mom LLC, and I'll be your host.
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Aug 7, 2018

Promotion is a touchy subject for many of us. We don’t want to sound salesy, nor do we want to get rejected. Is it possible to be supportive while selling? How can we deliver more value and promote ourselves without sounding salesy? Is selling a skill that can be learned by anyone? In this episode, I talk about why it’s so important to accept rejection and focus on promoting our businesses to the people who find value in what we do.

 

3 Things We Learned From This Episode

  • Every business owner has to be a salesperson, unless you plan to hire someone to do it for you. This aspect of building a business makes many people uncomfortable because we sometimes doubt ourselves and our abilities.
  • You aren’t a snake oil salesman if you offer support and deliver on what you promised.
  • Many moms have a hard time talking about their business. They don’t want to sound like they are promoting their products and services. The truth is, we all exchange money and services.

 

Part of being a salesperson is finding the right people, and understanding that not everyone can be helped. You also have to recognize that, like everything else, selling is a skill that can be learned. The more you know about it, the easier it is for you to communicate effectively, sound more genuine, and become better at supporting people throughout their journey.

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