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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy

Welcome to the Boss Mom Podcast, where mompreneurs and women in all stages of raising their business and family come to get tools, tips and support to help make their Boss Mom world just a little bit easier. With host Dana Malstaff
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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy
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All Episodes
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Now displaying: Page 8
Jul 18, 2017

In this episode we are talking about a few of the tools we use and love to systemize and streamline collaborating with other people in both our lives and businesses. If you've ever wished that collaborating weren't so complicated or overwhelming, be sure to tune in!

Jul 13, 2017

My new book, Confessions of a Boss Mom (which just hit #1 on Amazon for Motivational Self Help!)  is what inspired this episode, and I think it’s something that’s important to talk about because it’s something that doesn’t impact just us, but also everyone else around us.

 

This is a quick, fundamental episode touching on a key way I think we should approach life, that I think will make a difference in how we feel about ourselves, how we feel about others, how we raise our children, and how we engage in our businesses.

Jul 11, 2017

As many of you know, I'm currently in the thralls of getting certified in an appreciative inquiry program through L.E.A.F and it's all about owning and leveraging your strengths, in life and business.

 

It focuses on the idea that when we leverage our strengths together that they outweigh the weaknesses in our systems, personalities and what we put out into the world.

 

Instead of measuring where we are weak, what if we started measuring where we are strong and focusing more of our attention there?

 

Well, my guest on the podcast this week cares an awful lot about your strengths and I'm so pumped to share this episode with you.

 

Alissa Daire Nelson is an accomplished speaker, author, podcaster and Certified Strengths Strategy Coach, but more than anything else she's an exceedingly proud wife and mother of two, who loves helping others discover how to make their businesses and relationships thrive in harmony.

 

Let’s stop measuring where we are weak, and instead measure where we are strong. That’s how we should be seeing our capabilities and our opportunities, not from where we’re failing and what we need to fix, but from how to do more of what we’re doing well and excelling at.

 

No matter who you are or where you’re at in your business, this episode will be relevant to you and it might just shift the way you think about yourself, your business and the place you’re at in the world, in a way that could be more beneficial and productive for you.

Jul 7, 2017

In this episode I'm breaking down a core element from my latest book, Confessions of a Boss Mom, which is all about knowing your circles of understanding to know how to leverage the connections and relationships in your life.

 

Understanding this concept will literally change how you see the world and do life and business, so jump in, grab and pen and piece of paper to take notes, and don't forget to check out the new Confessions of a Boss Mom book for even more juicy goodness just like this.

Jun 30, 2017

Growing up and as a young adult, my dad was always telling me to "dress for the job you want." And honestly, I was always pretty resistant to it.

 

But years later, I've come to believe that this phrase is one of the most important phrases to live by and embrace as entrepreneurs.

 

In this episode I'm going to share why I changed my mind about this particular phrase, and how I think you can apply it to how you're living life and doing business.

Jun 29, 2017

Over the years I've learned that so many boss moms out there have issues surrounding money and how to grow a profitable business.

 

That's why I'm beyond pumped about our guest today, the amazing Hilary Hendershoot, host of Profit Boss Radio, a weekly podcast for women and money.

 

Hilary has an MBA, is a Certified Financial Planner, a TedX speaker and has been featured in the Wall Street Journal, NBC, ABC, FOX, DailyWorth, Forbes and Investopedia.

 

She was recognized as a Top 40 Under 40 Entrepreneur in Silicon Valley, and with more than 30 television appearances, she’s the go-to personal finance expert in Silicon Valley for the NBC evening news where they call her "The Investor's Voice of Reason."

 

We have a really fun, really interesting conversation all about business, money, mindset, program development and so much more, so get ready to dive in and have a freaking blast learning how to be a profit boss!

Jun 26, 2017

Are you someone that struggles to be disciplined in your business when it comes to following through on the things that will really move you forward? In this episode we are exploring how to apply the same principles for teaching your children discipline, to learning to be disciplined in your business.

Jun 23, 2017

Recently we unveiled the brand new Boss Mom Website, including a fabulous new resources page created to help you clarify which tools you need and when you need them, depending on where exactly you are in your business.

 

As your business, products and services morph and grow, the tools you need will likely change too, but figuring out how they should change and in what order you should start and stop using tools can be tricky to figure out.

 

In this episode I'm going to help you gain confidence in choosing the best tools for where you're at and help you feel good about the money you're spending, by breaking down six questions to ask yourself when making these decisions.

Jun 22, 2017

Facebook ads are something we all know we’ll need to use at some point in our business journey, but it can be really challenging to figure them out because we either don’t have someone showing us the way OR they just aren’t our jam.

 

Well, if Facebook ads have ever had you crying on the bathroom floor, you’re going to love this episode because I’m joined by the lovely Becky Burgess, owner of Splash Owl Media, a social media marketing agency specializing in Facebook, and she’s providing tons of answers to the loads of questions I threw her way (that I’m sure you’ve been wondering yourself too!)

 

Jun 20, 2017

For many of us Boss Moms, figuring out how to get work done while our kids are at home is a daily reality (and no easy feat!) In this episode NJ and I are discussing strategies and tips for actually being productive and getting things done while the kids are home for a sick day, a snow day, a summer, or all the time.

Jun 16, 2017

Raise your hand if you're one of those entrepreneurs who constantly has a barrage of ideas flowing through your brain at any given moment? I can totally relate, which is why I'm diving into the topic of how to handle having all those ideas without letting them clog up your brain and productivity.

Jun 15, 2017

For the first time ever I am welcoming a repeat guest onto the podcast because we were recently talking about something that I just knew you ladies needed to hear.

 

In this episode I'm joined by the lovely Samantha Rodgers from Eating Clean, Cooking Dirty about strategies and tactics to literally save and create more time in your life.

 

This one is relevant to anyone, and everyone, so be sure to tune in and share it far and wide!

Jun 13, 2017

So often there are things we will experience as Boss Moms that might trigger some guilt. Those times when you catch yourself enjoying your business more than your family....that'll do it!

 

But we believe this subject is totally normal and shouldn't be taboo, so we're diving right in and opening up a conversation about what to do and how to deal with those times where you're more excited about your business than about your family.

Jun 9, 2017

One of the toughest things as an entrepreneur, especially one who is just starting out, is figuring out what the heck to create or offer.

With a million awesome ideas swirling around in our heads, we want to do #allthethings. But it's super important to make sure you're building your business in the right order so you can grow most effectively.

In this episode I'm going to walk you through the 3 main things you need to know before creating your programs, and the 3-phase process you need to move through when creating your offerings.

Jun 8, 2017

In this episode I’m joined by Julie Ford, a certified coach, trainer and author of Creating Time & Energy, a workbook that supports “crazy busy” working parents so they can live more “intentionally full” lives and enjoy every stage before the kids leave the nest ready to live well.

 

Throughout our conversation, you’ll hear Julie share her unique journey through Boss Mom life, how she learned to roll with the punches and make lemonade from lemons, and how she’s funneling her passions into helping women just like you and me create more time and energy for the things that matter in life.

Jun 6, 2017

When it comes to talking to your spouse, significant other, accountant, team or anyone else about your business, finances and all the things that are working and not working, you might feel like crying and you might not want to do it.

 

We are going to talk today about how to have the tough conversations (and not cry!) because it's an important skill to develop and takes both intention and practice. 

Jun 2, 2017

In this episode I'm going to dive into four core concepts from a beloved children's book, The Pout Pout Fish, that can totally be applied to learning how to build and run successful businesses.

Jun 1, 2017

In this episode I'm joined by video and YouTube strategist Trena Little, whose passion is helping online business owners create a video content strategy that works for their business.

 

Being a busy business owner herself, Trena understands the importance of making video simple and painless, but effective and lasting.

 

I just love that she describes her Youtube videos as being her "sales team" and they do the heavy lifting for free (seriously, how cute is that?!)

 

By the end of our chat together, you'll hear it become really clear to me that I want to jump in with Youtube (pssst, Boss Mom TV anyone?!) and whether you're already doing video in your business or not, I know you'll walk away with some valuable tips and strategies to leverage Youtube in your business.

May 30, 2017

We are nearly halfway through this year, so NJ and I thought it would be the perfect time to revisit the goals we set at the start of the year.

Doing check-ins with yourself and your goals is a brilliant way to keep yourself on track, reign yourself back in if you've gotten off track, and it can help you see all the progress that has been made, even if you're still feeling like there's a long way to go still.

May 26, 2017

Have you ever noticed how easy it is to find yourself in a sales funnel without realizing it? It happens to us all the time. We grab on to that thing that sounded great and we wanted, and all of a sudden we find ourselves in a funnel!

 

While sales funnels can sometimes feel scary, and have gotten a bad name at times, funnels are actually a beautiful thing when approached correctly. 

 

In this episode I'm joined by Dawn Marrs of Marrs Marketing and we are chatting all about how to navigate your way through funnels and create funnels that work - for you and your ideal customers!

May 25, 2017

To celebrate another year of making my way around the sun, I thought it would be fun to reflect on and share the 10 best pieces of advice I can think of that sum up how I live my life and why I think we've been able to create so much success with Boss Mom. So, here it is....all my juicy bits of wisdom, downloaded just for you!

May 23, 2017

In today's highly socialized culture, it can feel like system overload trying to figure out how, when and where to leverage the power of live social media for your business. But, we know we're supposed to do it....right?

 

Well, in this episode NJ and I are sharing a little about how we approach "going live" in our businesses and a few practical bits of wisdom and strategy to help you figure out how to incorporate live broadcasting into your overall business plan with a little more ease.

May 18, 2017

For this Nurture Your Business segment I decided to bring in the lovely Monica Froese, Founder of Redefining Mom and Creator of Busy Moms Building and Pin Practical to chat all about Pinterest strategy!

 

This is not an area of expertise for me personally, but Pinterest is totally a tool that can be invaluable to you and your business, so I wanted to bring in someone with a wealth of knowledge and expertise in leveraging the platform effectively.

 

In This Episode You'll Hear:

 

  • How Monica got her start using Pinterest and why she's chosen to focus so much energy on leveraging the platform to grow her business
  • The keys to implementing a successful Pinterest strategy (ie: being consistent, using good SEO, creating clickable images, etc)
  • How to convert your Pinterest traffic into email list subscribers and paying customers
  • All about Monica's Pinterest masterclass, Pin Practical, which she is offering an awesome 25% off discount code when you purchase using this link.

 

Referenced in the Show:

 

Connect with Dana & Monica

 

 

We love hearing from you!

 

If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community. 

 

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

 

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.
May 18, 2017

In this episode I am chatting with Monica Froese all about the realities of being a working mom, the plethora of things that need to be changed in corporate company culture and how women can create better work arrangements for themselves and their families.

 

Monica Froese is a mom, wife, author, and entrepreneur with an MBA degree in finance and a wildly popular blog, Redefining Mom, that she writes to empower working moms to find flexible work arrangements.

 

She has traveled to the White House to discuss family-friendly workplace policies and helps moms find their version of balance through building online businesses and escape the 9-5.

 

Monica has a wealth of knowledge to share and this conversation ended up being such a cool back and forth dialogue about both of our corporate experiences, and how we can all play a part in changing the game for working moms everywhere.

 

In This Episode You'll Hear:

  • How experiencing postpartum PTSD from a traumatic birth and being expected back at work fueled Monica's passion for empowering working women, and her desire to work for herself, on her terms.
  • How she got her first big "break" that ended up getting her invited to the White House to participate in a Working Families roundtable event honoring people who have made a difference in the country for family-friendly policy.
  • Why and how she has chosen to structure her life and business in a way that works for her

 

Referenced in the Show:

 

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

 

Connect with Dana & Monica

 

 

We love hearing from you!

 

If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community. 

 

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

 

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.

 

 

May 16, 2017

In this episode we are having a little bit of fun diving in to answer the question, "What would you have done differently?"

 

We're talking life, business and beyond as we let you in on the things we've learned over the years as boss moms and how we would have done things differently to produce different outcomes.

 

Referenced in the Show:

 

(Just FYI, some of these links may be affiliate links, which means if you make a purchase using the links I may receive some love in return!)

 

Sponsor Spotlight: Trello

 

Have you been introduced you to what I call my “work wife” yet? If not, let me make the introduction. Meet Trello– the magical unicorn of amazingness that allows me to run my life, business and team with ease without completely and totally losing my mind (what’s left of it anyway).

 

I believe every person with a life, home and business needs an awesome (and free!) place to manage their projects, schedules, homes and teams and keep everything important in their lives in one central spot that can be revisited time and time again while giving access to anyone else that needs it.

 

I love and believe in Trello so much that I created a super amazing, in-depth (free!) training that gives you a behind-the-scenes look into how exactly I use Trello to keep everything working like a well-oiled machine. Check it out here. I promise your life will never be the same.

 

Connect with Dana & NJ

 

We love hearing from you!

 

If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com. Or, you can always find Dana hanging out in her happy place, the Boss Mom Facebook Community. 

 

We would also LOVE it if you’d leave a podcast rating or review for us on iTunes! We know it can be kind of tricky to figure out, so here are a few step-by-step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad.

 

  1. Launch Apple’s Podcast app.
  2. Tap the Search tab.
  3. Enter the name of the podcast you want to rate or review.
  4. Tap the blue Search key at the bottom right.
  5. Tap the album art for the podcast.
  6. Tap the Reviews tab.
  7. Tap Write a Review at the bottom.
  8. Enter your iTunes password to login.
  9. Tap the Stars to leave a rating.
  10. Enter title text and content to leave a review.
  11. Tap Send.
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