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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy

Welcome to the Boss Mom Podcast, where mompreneurs and women in all stages of raising their business and family come to get tools, tips and support to help make their Boss Mom world just a little bit easier. With host Dana Malstaff
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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy
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Now displaying: Page 1
Aug 5, 2016

This is a Nurture Your Business segment with Dana. Dana gives an overview of how she writes amazing emails to her community that foster engagement. This podcast is sponsored by Ontraport. If you sign up through Dana's affiliate link, you will get a free hour long training as well as any video training available.

 

Subscribe to the podcast in iTunes: 

In this episode you’ll hear:

  • Stop being so serious in your newsletters.
  • Be you in your newsletters.
  • Don't be afraid to tell stories in your newsletters.
  • Don't be afraid to sell through your stories.
  • How Dana schedules her emails.
  • Segmenting emails.
  • How to write authentic newsletters.
  • Figure out what you want to write about ahead of time and make a check list.
  • Decide who you want to write to.
  • Write back to those who write to you.

Referenced in the show:

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Affiliate links present.

Can I quote you on that?

  • Be you in your newsletters. Add your own personality. - Dana
  • Use your newsletters to tell stories. - Dana
  • You're doing a disservice by only sharing something once in an email. - Dana
  • Write back to those who write to you. Engage in communication with your community. - Dana

Connect with Dana: Instagram / Periscope (her total happy place)

We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at hello@boss-mom.com Or, you can always find Dana hanging out in our Boss Mom Facebook Community. 

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