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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy

Welcome to the Boss Mom Podcast, where mompreneurs and women in all stages of raising their business and family come to get tools, tips and support to help make their Boss Mom world just a little bit easier. With host Dana Malstaff
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The Boss Mom Podcast - Business Strategy - Work / Life Balance - -Digital Marketing - Content Strategy
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Now displaying: 2018
Mar 1, 2018

On your website, a “thank you page” should be the first thing a person sees after they’ve said “Yes!” to you about something. If we fail to provide more ways to interact or connect with us, we’re missing out on huge opportunity. We want to guide people to the next step while they’re open, energetic, and excited about us.

In this episode, I’ll explain how powerful your thank you page can be, how it can help you create die-hard fans, and share some tips on exactly how to build it!

“It’s not ‘salesy’ to offer them an additional step to get closer to what they want” - Dana Malstaff

3 Things We Learned From This Episode

  • A thank you page is a great way to allow a person to continue their journey with you, especially if you have more to offer that can improve their life.
  • Don’t assume that people don’t want to dig deeper into what you have to offer.
  • Give yourself the depth and potential to have die-hard fans
  • A professional-sounding video is a great way to strike a chord emotionally, and communicate who you are in a way that text can’t.

Start the message of your page by thanking them for specifically what they did (or the form in which they said “yes” to you). Speak to their frustration, and propose an alternative. Let them know they’re in the right place, and provide the source of a solution. Setting this up in a way that resonates with your target audience is a powerful way help them find you, connect with you, and share you!

Feb 27, 2018

Trauma can be defined as something that has severe emotional consequences. Why is it sometimes so hard to identify the source of your trauma? How do techniques like EFT, NLP and hypnotherapy help people change limiting beliefs? What is the first step you can take towards mental freedom? On this episode Mindset Mentor, Jacqui Letran shares the answers to these questions and more.

 

If there’s a desire that you have to change your belief system, you can make that change incredibly fast with the right tools. -Jacqui Letran

 

3 Things We Learned From This Episode

 

  • Not all trauma is easily identifiable (09:23 - 09:35)

90% of people are wrong about the traumas that hold them back. If you’ve experienced a trauma like rape, a car accident or witnessing a death, we can clearly recognize where things changed. The difficult part is identifying when a trauma affected you when you don’t think the event was actually traumatic.

  • Change is possible and swift for the person who wants it (12:41 - 13:10)

It’s impossible to change a person’s limiting beliefs unless they really want to. If you’re equipped with the right tools and really want something different, it will happen for you.

  • Use EFT to release trapped negative energy (13:54 - 16:08)

The premise of EFT (emotional freedom technique) is that we are all made of energy, and when we have emotional trauma, it stays with us for the rest of our lives. Your mind processes information and delivers to you things that match your belief system. To break free from this, you can use methods like EFT to reset the beliefs you have stored within.

 

A lot of us give up our power and control so easily when we let past events, people and things dictate how we feel and react. You can change this by being 100% responsible for all your happiness and not giving other people permission to ruin your day or change how you feel about yourself. Breaking from negative limiting beliefs is all about changing the tapes that are playing automatically in your mind. Remember, the stories you’re replaying aren’t what’s happening right now. Your belief system can be wrong, and should be challenged. Accepting this brings you one step closer to happiness.

Guest Bio
Jacqui is a Mindset Mentor specializing in helping teens and young adults take control of their lives by taking control of their minds. Go to jacquiletran.com for more information or email author@jacquiletran.com.

Feb 22, 2018

Sales funnels are a hot topic right now, and for good reason. They are a great way to generate awareness and excitement around what you have to offer, ultimately leading people from your free content to your paid service.  

In this episode, I’m going to explain the crucial (but simple!) pieces of an effective sales funnel that you can feel good about, and will ultimately bring your audience to an easy “yes”.

 

3 Things We Learned From This Episode

  • A funnel provides a clear route for those who are a good fit for your business
  • It’s important to be engaging and give a preview as to what you’re all about.
  • You don’t have to sell people in a way that feels bad if you bring them down the nurturing cycle of a free-to-pay journey

 

A sales funnel is a streamlined way to attract the people who are right for you, while filtering out those who aren’t. A resonant “Aha!” moment combined with an easy opt-in can make the jump from “cool” to “commit” a natural progression. If you have an offering that can make a person’s life easier, getting that easy “Yes!” can be as simple as showing them the way.

Feb 20, 2018

Breaking through to new levels in your live and business require 3 elements: Discipline, Consistency and Persistency.

Misfit Entrepreneur Dave Lukas joins us to share how to take control of your life, build daily routines that work for us, and why we should all stop trying to be a jack of all trades.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

Jan 25, 2018

In this episode I'm sharing 6 ways you can grow your business by growing your team - the right way.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

 

Jan 23, 2018

Something I often get questions about is how to grow your team the right way at the right time in order to grow and scale your business.

After the last Boss Mom Retreat I received a message from my good friend and author Maria Dismondy who shared that following the retreat, she hired several new team members that she’d met while attending, and was already experiencing growth as a result.

So, to explore this idea of refining and growing your business by building your team I invited Maria on today’s episode to share her insights and experience, which I think you’ll find massively helpful.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

Jan 18, 2018

Do you often find yourself frustrated when things in your business aren't working or selling, but you have no idea why?

In this episode I'm going to walk you through a process of determining where there are gaps in your sales journey and how to fix them so you can be connecting with (and converting!) the right kinds of customers.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

Jan 16, 2018

As we continue the conversation about tweaking and refining to grow our businesses, we wanted to dive into an exploration of how to assess and improve the way we are engaging with our communities.

In this episode NJ and I are sharing some of the journey and process behind how we’ve grown the Boss Moms Facebook community, as well as some tips and strategies that you can take to tweak how you’re building and engaging with your own community.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

Jan 11, 2018

Everything we do in our businesses should be with the intention of improving the journey we take our customers on and the experience we provide for them.

In this episode I'm sharing 5 great strategies that will help you identify the gaps that exist in your current customer experience and how to refine and improve it moving forward.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

Jan 9, 2018

As we continue to discuss tweaking and refining to grow our businesses, part of that process is learning to be okay with reviewing our failures so we can make them better...but it's not always easy!

In this episode I'm joined by my personal life coach, Valerie Friedlander, to explore how we can assess our failures in a way that frees us to move forward and create the kind of change and growth we want to see.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

Jan 4, 2018

As business owners there are a million and one different things we can spend our time doing in an effort to grow and scale our businesses.

The problem is, when we're doing a million and one different things to grow, the opposite usually ends up happening.

In this episode I'm sharing the #1 thing you can do to experience the kind of growth you want in your business this year (hint: it involves doing less, not more!)

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

Jan 2, 2018

To kick off the new year and a brand new 6-week series all about growing your business through tweaking and refining, I am talking with Kelsey Van Kirk from Simply, Life on Purpose all about how to clarify the "why" behind your business so you can move forward with focus in 2018.

Click HERE to access the show notes for this episode and don't forget to leave us a rating and review if you enjoyed the show today!

Want to make sure you never miss an episode? Hit that "subscribe" button in your favorite podcast app and click HERE to join our email family so you'll be notified whenever a new episode is released.

Thanks so much for joining us today - we heart your face!

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