Flash sales are a good way to make some extra money without building big campaigns. But what price points work best with flash sales? Should you have an audience that you keep engaged via email? What happens when you give a discount on your signature program? In this episode, Dawn Marss shares how you can build a flash sales from scratch.
3 Things We Learned From This Episode
I don’t flash sale to people I haven’t done some nurturing. -Dawn Marrs
Make sure your advertising and content marketing efforts are targeted at people who need your products or services, or the list is useless. When you do build a list, you need to start the nurturing process. It doesn’t take much time to nurture for a flash sale, hence the “flash” term. But you still need to make yourself known get them to like & trust you before the sale.